Gamification, the practice that takes the concept of game design and applies it to a non-game setting to inspire and motivate, is catching on in the working world, especially as millennials enter and establish themselves in today’s workforce. Incorporating gamification into association practice not only motivates millennials, but it is something to be enjoyed by gamer and non-gamer alike. It probes attendees to do more than just passively listen to presentations.
We live in an age where getting out and meeting new people as well as fostering existing relationships is more of a challenge than sending an email or “liking” a post. The following article discusses the why and how of gamification at conference events. Why should gamification be added to a learning experience and how do you add gamification in to spice of your next conference?