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Association Applications Group Blog

They Gamified My Cereal! 

 

We have been preparing a presentation for our webinar on gamification next month, so the topic was on my mind.  This morning I was surprised to see a game on the back of my Honeycomb cereal (yes I'm still eating kids cereal once in a while). Actually I was not too surprised to see a game. In the past they've had activities like a maze or Where's Waldo game. But now they have jumped on board the Social Meda and engagement train. "Its not about what you do, it's how you make it yours", is the heading on the back of the box.  "RU Honeycomb 2 UR Core?", they ask. They specifically call out to skateboarders, music lovers and gaming. They give examples of the kinds of posts you could make.  Highest number of cereal pieces stacked, unusual foods to eat the cereal with.  They suggest posting a video to show "what makes you an original, like Honeycomb."  Brilliant! 

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Crowdsourcing - What is it good for?

Crowdsourcing allows business to take innovation and creativity to a new level by collecting information from hundreds of minds and varied experiences. It allows anyone to contribute their ideas leaving race, gender, social standing, out.. There are a plethora of ways to utilize crowdsourcing for your next association conference that will engage your crowd and keep them talking after it ends.

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Listening Leads to Learning

Recently at a "event wrap up" meeting, which we do after most client events, we recevied some very helpful feedback. We listened, we planned, and we reviewed. We brainstormed on how to make things better for next year.  We planned a few new features and the client learned a thing or two.

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Awards: Why They are a Big Deal for Members and Organizations

When a volunteer is working really hard on a program or for an organization, it is important to be recognized for work well done.  Awards Programs provide an opportunity to recognize volunteers and organizations that go above and beyond. Thanking organization members not only encourages them to continue working hard, it gives a sense of place within the organization.  Awards programs are something members can look forward to each year. It inspires one to push beyond what they believe they are able to do.  Leaders also see the effort made, allowing members to further their organizational objectives.

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Mentoring by Matching

Mentoring has become increasingly popular with associations recently.  The basic premise is to “match up” the experienced with the novice to exchange ideas, guide and even challenge each to grow beyond their current limits. Some groups are moving past informal to formalized programs and even going hi-tech in the process of matching.

 

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Collaborative Work Space - For Real

It is a term often heard recently for those getting new office space, we are moving to a “collaborative work space”.  This was the conversation recently at a business event.  One person was relating to the others in the group about her new office space.  It sounds new, hip and evokes a sense of cutting edge.  Another person made the comment that those “collaborative environments” don’t seem so collaborative when workers put on the earbuds or headsets and “tune out” the people around them.

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Teamwork - The sum of the whole is greater than the sum of the parts.

What an incredible thing that can happen when people work together. Working independently it's each of us sitting in our offices, each staring at our individual screens working on our little part of the project making some small progress.  But when the heat is turned up, and the deadlines are looming, suddenly an idea comes to mind. "Hey let's all go into the Strategy Room and work on this project so we can deliver.”

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